Account Executive (Sponsorship Sales) - Atlanta, GA Market
Location:
HQ (Remote)
Workspace:
Remote
Job Type:
Full Time / Exempt
Salary:
$68,000
Reports To:
Director of Sponsorship Sales
About the Role:
You are TBF's sales lead in your city. You will spend the year before launch building relationships with local and regional businesses, then close and renew the sponsorships that pay for the festival there.
Requirements:
What you will do:
• Build and work a pipeline of local and regional prospects: car dealers, health systems, banks, restaurants, consumer brands and more.
• Sell Experience, Official and Community Partner packages, and support the Director on Presenting and national deals.
• Run discovery meetings, build proposals and close contracts with deposits collected on signing.
• Keep the CRM complete and accurate; report pipeline weekly.
• Hand off each signed sponsor to the Partnership Manager and stay involved through the event and renewal.
• Represent TBF at local business, sports and community events.
How success is measured:
• Individual sales quota for the assigned city.
• Number of meetings, proposals and closed deals.
• Cash collected before the event; renewal rate.
What you bring:
• 2–5 years of B2B sales, ideally sponsorship, advertising or ticket sales.
• Strong local network in the assigned city.
• Confident presenter and negotiator; organized with a CRM.
Nice to have:
• Experience selling sports or live-event sponsorships.
About The Basketball Festival:
The Basketball Festival (TBF) is a multi-city early-season basketball event that puts mid-major NCAA Division I programs and elite high school teams on one stage. Each November, TBF hosts a three-day festival in each host city: the Midmajor Showcase™ (D1 men's), HOOPBOREE® (D1 women's, from 2028) and GETSEEN® (elite boys' and girls' high school), surrounded by the Basketball Village™ fan fest, the 1891 Club™ courtside hospitality lounge and The Kickoff™ opening night. Every game streams on our own platform, LiveHoopsTV™. We launch in Atlanta in November 2027 and grow to Philadelphia (2028), the Midwest (2029) and the West (2030).